
Dear ALDI,
I tried to break up with you, but I just couldn’t.
When I step into your doors I’m instantly taken back to the lean law school years when your low prices allowed us to survive on a tiny, tiny grocery budget. You’ve saved us thousands of dollars over the last 13 1/2 years.
And even though I could afford to pay fancier grocery store prices now, you continue to woo me with how you simplify my life and keep our grocery budget low.
Thank you for not offering 27 different kinds of ketchup. Or 56 types of salad dressing. Or 14 variations of Cheerios.
Thank you for not being all flashy and slick. Stay humble, small, and inexpensive. I like you best that way.
You rock.
Sincerely,
Your lifelong BFF and not-so-secret admirer
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