I was intrigued and inspired by reading this story on Yahoo! yesterday:
Though you may not know her name (yet), Bethany Mota is a superstar. Millions of young girls are familiar with this “Mota-vator,” an 18-year-old YouTube personality who has built herself a media and fashion empire — all from the comfort of her Northern California bedroom.
Now with her own clothing line at retailer Aeropostale, Bethany’s rising stardom goes far beyond her “MACBARBIE07” — a YouTube channel that’s generating an estimated $40,000 per month and has garnered over 300 million views since she launched it. She is an inspiration to pre-teens everywhere who’ve ever struggled with boredom, shyness and bullying.
Home-schooled as a child, Bethany entered public school in junior high but decided it wasn’t for her after a devastating bout of cyber-bullying in 2009. Bored, lonely and looking for an outlet, she redirected her energy into an unexpected hobby: creating YouTube videos for girls just like her that offered make-up tips and fashion advice, among other things.
While I’m not a huge fan of the whole teen celebrity culture, I thought Bethany’s story was quite inspiring — especially for those who are feeling “stuck” where they are in life or discouraged by hurtful comments others have made.
Bethany has built a massive platform, all by herself without any funding or experience. Not only is she impacting many lives, but she’s also making pretty downright incredible income, too.
She could have chosen to let the bullying demoralize her. She could have decided there was no hope or future for herself since she was shy, introverted, and lived in a really small town.
But she didn’t. And I think her story can serve as a motivation to anyone who is feeling frustrated or overwhelmed by the circumstances you find yourselves in.
No matter your situation, you have a choice: you can become a victim or you can become a victor. Which will you choose today?